But why would you want to be in the first results of the SERPs? The answer is simple and the statistics back it up: 90% of people who search through Google only go to the sites Phone Number List they see on the first page of results. That means that if your page is located from the second page onwards, probably no one will see it. Consequently, if your website is not reaching your target audience, the chances of attracting more customers and generating more conversions are pretty slim. For this reason, and so that you can make the improvements that your website needs, here we tell you how to measure the SEO of a page.
Why should you measure results? There are a series of tactics to work on the SEO of your page, some of the best known (and necessary) are the optimization of the page through elements such as the meta description , the heading tags, the study of keywords, the optimization of the images used. Other factors such as the responsive design of the website or the framework of links with external pages also serve to improve the user experience and, at the same time, provide valuable information for search engines to better position your brand on the Internet. But, it is useless to make improvements to your page if you cannot measure the results. It's like the experts say: “if you can measure it, you can prove it”. Therefore, here we tell you how to measure SEO and some important metrics for your digital marketing strategy.