What is the relationship between SEO and social networks?

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Bappy
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Joined: Thu Jul 28, 2022 7:20 am

What is the relationship between SEO and social networks?

Post by Bappy »

Many people want to appear in the first Google search results and ask about SEO, what it is and how an organic positioning specialist can help them. Whenever we talk about positioning a website, we focus on on-page and off-page positioning, but other very important and recommended parts of an SEO strategy are not taken into account to improve positions, such as social networks. What is the EAT? Lately you will have heard about EA-T, which is nothing more and nothing less than the acronym in English for:

Experience Authority Confidence What does this mean? Nothing more and nothing less than a company must meet these three points for Google to position it better in the first results. In this article we will focus on the authority that is what social networks are going to help us with. How do social networks help SEO? Social networks can help in different areas of an SEO strategy. Increase web phone database traffic and/or conversions: Having a good social media strategy, whether with the help of a community manager or not, is essential to redirect traffic to the web. As we mentioned in other articles, the community manager is capable of defining the social networks that best suit the company and its needs. It is very important to be in those social networks in which your audience is and not being in more is better. Quality before quantity. Within the publication strategy, links to the web page or in the profile itself can appear and as we already know, all traffic that goes to the web and is interested in the content that there is is very good to position in Google.

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Increase authority: What do we mean by authority? Simply because the more links we have to position with our brand, the better. If someone searches for your name on Google, they will surely find your website, Google My Business file or an article of yours, but what they will surely see are the social network profiles. If you realize, active social networks always appear in Google when you search for a brand, which will mean that even if your website is not yet 100% optimized and you appear in the first results and they know you. For this reason, both the name you give to your social networks and the marketing strategy you follow are very relevant. If you are going to start a marketing strategy, so that it is as coherent as possible and that all actions "look" in one direction, it is very important to have a digital marketing company that helps you with all the services that best suit your needs . your business. If you want to meet us, do not hesitate to contact us.
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