We can therefore find out what topics in our industry are interesting what objections customers have regarding a given product and what they pay attention to. It's also a good idea to look through reviews and comments. This is wedding photo editing service information straight from users from which we will learn why users value a given product and why they will not buy it again. Such data can be helpful when selecting keywords but also when creating content. Keywords and competition metadata. Of course it's not about copying or copying but about inspiration. We collect information about competitors' keywords and check what actions we can take to achieve higher positions.
What to look for? First let's check the metadata. The metadata contains the most important keywords for a given company. Meta data is visible already in the search results. We usually don't spend too much time on them we just open the website right away and they are a good source of information. Of course after analyzing the metadata it is worth checking what is happening on the competition's website. keywords what to pay attention to Keywords what else should you pay attention to? How else can we choose keywords? We cannot ignore specialized tools. We have both free and paid options to choose from including Keyword Planner surfer.